Skype recently launched a new online platform called Skype in the Workspace (SITW) for businesses to connect with potential customers, partners and suppliers across the globe.
It will be a free-to-use tool and will make use of the already huge network offered by Skype. Business relationships can be improved by instantly sending messages and talking to or meeting face-to-face with peers and business prospects over Skype.
"With more than 280 million connected users each month, Skype offers a huge range of contacts for the small-business community," said Cebeci, head of SMB Marketing at Skype said in a statement.
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"We aim to connect millions of small businesses with Skype in the workspace and believe that, by taking advantage of this shared network, businesses can develop the range of tools they need to grow, regardless of location or industry. From the designer in San Francisco looking to source textile suppliers in Thailand to the London consultant connecting with clients in Milan, the possibilities are endless."
Explaining how SITW works, the company said that users can join the community using their existing Skype accounts. They can then invite community members to live sessions on Skype to demonstrate services or products with the help of certain promotional tools.
Through SITW, it is also possible to book appointments with potential customers, in addition to keeping track of them with a meeting notification service.
"Small businesses are the backbone of the U.S. economy," Cebeci said. "For these businesses to survive and grow in what is still a tough economic climate, we understand that good communication and connections are key to their success.
"This is why we are opening the Skype in the workspace platform to the public," Cebeci said. "We feel we're helping connect businesses face-to-face with their customers and prospects, no matter where they are located. It opens up a world of opportunity for them."