A model from the Boston Rock Gym "walks" face first down the face of the newly opened Revere Hotel BostonCommon in Boston, Massachusetts April 18, 2012.

The vertical fashion show showcased the hotel's uniforms, which were designed in partnership with students at the Massachusetts College of Art and Design, as well as Spring/Summer 2012 looks from British designer label Ted Baker London. 

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A model from the Boston Rock Gym "walks" face first down the face of the newly opened Revere Hotel Boston Common in Boston, Massachusetts April 18, 2012. The vertical fashion show showcased the hotel's uniforms, which were designed in partnership with students at the Massachusetts College of Art and Design, as well as Spring/Summer 2012 looks from British designer label Ted Baker London.

A model from the Boston Rock Gym "walks" face first down the face of the newly opened Revere Hotel Boston Common in Boston, Massachusetts April 18, 2012. The vertical fashion show showcased the hotel's uniforms, which were designed in partnership with students at the Massachusetts College of Art and Design, as well as Spring/Summer 2012 looks from British designer label Ted Baker London.

A model from the Boston Rock Gym "walks" face first down the face of the newly opened Revere Hotel Boston Common in Boston, Massachusetts April 18, 2012. The vertical fashion show showcased the hotel's uniforms, which were designed in partnership with students at the Massachusetts College of Art and Design, as well as Spring/Summer 2012 looks from British designer label Ted Baker London.

A model from the Boston Rock Gym "walks" face first down the face of the newly opened Revere Hotel Boston Common in Boston, Massachusetts April 18, 2012. The vertical fashion show showcased the hotel's uniforms, which were designed in partnership with students at the Massachusetts College of Art and Design, as well as Spring/Summer 2012 looks from British designer label Ted Baker London.

A model from the Boston Rock Gym waves to hotel guests while "walking" face first down the face of the newly opened Revere Hotel Boston Common during rehearsal for a vertical fashion show in Boston, Massachusetts April 18, 2012. The vertical fashion show showcased the hotel's uniforms, which were designed in partnership with students at the Massachusetts College of Art and Design, as well as Spring/Summer 2012 looks from British designer label Ted Baker London.

Models from the Boston Rock Gym "walk" face first down the face of the newly opened Revere Hotel Boston Common in Boston, Massachusetts April 18, 2012. The vertical fashion show showcased the hotel's uniforms, which were designed in partnership with students at the Massachusetts College of Art and Design, as well as Spring/Summer 2012 looks from British designer label Ted Baker London.

A model from the Boston Rock Gym "walks" face first down the face of the newly opened Revere Hotel Boston Common in Boston, Massachusetts April 18, 2012. The vertical fashion show showcased the hotel's uniforms, which were designed in partnership with students at the Massachusetts College of Art and Design, as well as Spring/Summer 2012 looks from British designer label Ted Baker London.